Retail Media Head (

JOB RESPONSIBILITIES Business Unit Leadership & P&L Ownership Own full P&L accountability for the Retail Media vertical, driving revenue growth and profitability Set and deliver annual financial targets aligned with company objectives Develop scalable pricing frameworks, commercial models, and sales strategies Provide senior leadership with performance reporting, forecasts, and strategic insights Retail Media Strategy & Growth Define and execute the Retail Media strategy, roadmap, and performance KPIs Strengthen the value proposition for suppliers and marketplace sellers Standardize pricing, bidding structures, and campaign mechanics Identify and launch new advertising formats, targeting capabilities, and monetization opportunities Supplier & Seller Partnerships Lead acquisition and onboarding of 1P suppliers and 3P sellers into Retail Media programs Collaborate with partners to design high-impact campaigns aligned to business goals Act as the primary relationship owner for Retail Media clients Campaign Oversight & Optimization Oversee end-to-end campaign execution across digital channels (display, push, SMS, email, etc.) Ensure timely delivery, budget compliance, and audience targeting effectiveness Partner with marketing and analytics teams to optimize campaigns for measurable ROI Cross-Functional Leadership Work closely with technical teams to enhance ad placement and targeting infrastructure Align with data teams to ensure accurate tracking, attribution, and reporting Integrate Retail Media initiatives into broader marketing and customer engagement strategies Performance & Continuous Improvement Establish success metrics including ROAS, ROI, and attributed sales Deliver regular performance reviews to stakeholders and partners Drive continuous optimization using campaign insights and analytics JOB QUALIFICATIONS Education Bachelors degree in Marketing, Business, Communications, or related discipline Advanced certifications or studies in Digital Media, Marketing, or Data Analytics preferred Experience 5–7+ years experience in digital media, retail media, or performance marketing Proven expertise in ad tech, campaign management, or e-commerce advertising Demonstrated ability to work cross-functionally with commercial, marketing, data, and tech teams Strong client-facing experience managing major brands or advertiser portfolios