Arabic SEO Content Specialist

Position Summary: We are looking for a highly analytical and creative Arabic SEO Content Specialist who operates at the intersection of linguistic engineering and high-performance copywriting. This role is not about general blog writing; it is about executing a sophisticated content strategy rooted in Entity-Based SEO , NLP , and Mathematical Data Logic . You will be responsible for executing high-quality Arabic content that is "exciting," brand-aligned, and structurally optimized for search engines. You must be a "power user" of SEO data, capable of building your own tracking dashboards and performing deep-dive entity gap analyses to ensure Property Finder remains the most authoritative voice in the MENA real estate market. Key Responsibilities 1. Research, Content Execution & Entity Optimization Entity-Based Execution: Implement entity-based SEO strategies by identifying and optimizing for key entities, salience, and "triplets" (Subject-Predicate-Object) within our Arabic content assets, Research at scale: Knows all things about information gain, keyword research at scale, and how to structure the content accordingly. Premium Copywriting: Write and edit "best-in-class" Arabic content that is exciting, persuasive, and perfectly aligned with the Property Finder brand voice. NLP & Semantic Search: Ensure all content is structured to be easily parsed by search engine NLP models, focusing on information gain and semantic depth rather than just keyword density. Quality at Scale: Utilize AI and automation tools to scale research and quality auditing, ensuring every piece of content meets our rigorous standards before publication. 2. Reporting, Tracking & Analytics Dashboard Development: Familiar with building and maintaining high-level SEO dashboards using Looker Studio , Google Search Console , and SEMrush to track content performance and ROI. Progress Monitoring: Take full ownership of tracking content indexing, ranking volatility, and organic growth, providing regular data-backed updates to the SEO Content Manager. Gap Analysis: Execute detailed competitor and entity gap analyses to identify content opportunities that will drive incremental traffic and authority. 3. Programmatic & Technical Coordination Programmatic SEO (pSEO): Support the execution of programmatic content initiatives, ensuring that data-driven landing pages maintain high linguistic quality and SEO integrity. Cross-Functional Collaboration: Work closely with the SEO Content Manager to translate high-level strategies into actionable technical execution plans. The Person: Required Skills & Experience Academic Background: A strong educational foundation in Mathematics, Engineering, or Linguistics . You must have an analytical mind that understands how systems and languages are structured. Arabic Mastery: Native-level Arabic writing skills with the ability to produce exciting, non-generic copy. SEO Expertise: 3+ years of hands-on experience in SEO content execution, with deep knowledge of Entity-Based SEO and Keyword Research . Data & Tools: Expert-level proficiency in Google Search Console , Looker Studio , and SEMrush/Ahref, Oncrawl, Screaming Frog,..etc Communication: Excellent English writing and verbal skills. You must be able to present complex SEO data and content performance clearly to stakeholders. Presentation Skills: Confident in preparing and delivering data-driven presentations regarding content progress and entity performance. Preferred Qualifications Background in high-traffic consumer platforms, marketplaces, or classifieds (Real Estate experience is a plus). Understanding of how search engine algorithms treat Arabic morphology and semantics. Experience in using AI-driven workflows to streamline content research and auditing without sacrificing human quality.

Place of work

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Cairo Governorate
app.general.countries.Egypt

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Job ID: 10449966 / Ref: 3778727ac99a83f9148414519b9622ca

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