Marketing Manager

About the Company We are a fast-growing, fully virtual organization that partners with ambitious businesses to build strong brands, drive growth, and execute high-impact marketing strategies. Our team operates globally, values ownership, and thrives in a results-driven, collaborative environment. We are expanding our marketing function and are seeking an experienced Marketing Lead to lead strategy, execution, and performance across internal and client-facing initiatives. Role Overview As the Marketing Manager, you will be responsible for developing and executing end-to-end marketing strategies that support business objectives. You will oversee campaigns across multiple channels, manage cross-functional contributors, and ensure consistent, data-driven delivery of results. This role requires a strategic thinker who is also hands-on, highly organized, and comfortable leading marketing efforts in a remote setting. Key Responsibilities Strategy & Campaign Management Develop and implement comprehensive marketing strategies aligned with business and client goals Plan, execute, and optimize campaigns across digital channels (social media, email, paid ads, content, etc.) Build marketing roadmaps, funnels, and content plans tailored to different audiences Monitor industry trends and proactively recommend improvements and innovations Performance & Analytics Track and analyze KPIs including engagement, leads, conversions, CAC, and ROI Use data insights to refine strategies and improve campaign performance Prepare clear, actionable performance reports and recommendations Team & Project Oversight Manage and delegate work to virtual assistants, creatives, and contractors Oversee content calendars, copy, and creative assets from concept to delivery Ensure brand consistency, quality control, and timely execution across all outputs Stakeholder & Client Collaboration (where applicable) Present marketing plans, progress updates, and results to stakeholders or clients Translate business goals into practical, measurable marketing actions Guide stakeholders through insights, performance outcomes, and next steps Qualifications & Experience Required: 5+ years of experience in digital marketing or a similar leadership role Proven experience managing multi-channel campaigns end-to-end Strong understanding of marketing tools and platforms (e.g., Meta Ads, email marketing tools, analytics dashboards, design tools) Demonstrated ability to manage multiple projects and priorities simultaneously Excellent communication, planning, and leadership skills Preferred: Experience working in agency, consulting, or virtual team environments Familiarity with marketing automation, CRM systems, or funnel-building tools Exposure to diverse industries such as professional services, e-commerce, or coaching Core Competencies Strategic and analytical mindset Strong execution and follow-through High attention to detail and quality Proactive, accountable, and self-directed Comfortable working in fast-paced, remote teams What We Offer Fully remote role with flexible working hours Opportunity to work with diverse brands and industries Collaborative, performance-driven team culture Professional growth and leadership development opportunities Competitive compensation with performance-based incentives