Marketing Optimization Ads Specialist (Google Ads) – German Speaker

Marketing Optimization Ads Specialist (Google Ads) – German Speaker Lisbon, Portugal (Hybrid: 2 days office / 3 days remote) Relocation package included About the Opportunity We are looking for a German-speaking Marketing Optimization Ads Specialist to join a dynamic digital marketing team in Lisbon. In this role, you will work with high-value clients, supporting and optimizing their Google Ads and social media campaigns . You will play a key role in improving campaign performance, maximizing ROI, and driving measurable business growth. If you are analytical, data-driven, and passionate about digital advertising, this is an excellent opportunity to grow your career within an international environment. Your Responsibilities Implement optimization strategies for digital advertising campaigns (Google Ads & social media platforms) Create keyword packs, bid strategies, and budget recommendations Optimize campaigns across Google products (Search Network, Mobile, YouTube) Analyze performance data and identify trends to improve results Deliver data-backed recommendations to maximize campaign ROI What We Are Looking For Minimum 12 months of experience in ad optimization (Google Ads and GNS, Facebook, TikTok, or similar platforms) Strong analytical mindset with good Excel skills Solid understanding of KPIs and digital marketing performance metrics Fluent German (C1 minimum) + good English level Results-oriented, detail-focused, and proactive approach Compensation & Benefits Base Salary: €23,000 per year Language Premium Bonus: €3,240 per year Yearly Performance Bonus: 5% of annual base salary Meal Allowance: €7.63 per workday (meal card) Transportation Allowance: €720 per year Health & Life Insurance (including family coverage) Permanent Contract (180-day probation period) Relocation Support For candidates relocating to Lisbon: €2,500 relocation bonus (outside Continental Portugal) €1,500 gross support for candidates relocating within Portugal (100km+from Lisbon) Assistance with accommodation search Support with NIF & NISS (tax and social security numbers)