Sr. Content Lead

The Senior Content Lead oversees multimedia content creation across marketing initiatives, ensuring brand consistency and high-quality visuals. This role also mentors the Marketing Assistant, providing strategic direction and creative guidance. Key Responsibilities: Lead development and execution of multimedia content (graphics, videos, social, digital assets) for campaigns Collaborate with marketing, sales, and operations to ensure content aligns with brand strategy Supervise and mentor the Marketing Assistant on content creation and workflow improvements Manage content calendars and ensure timely delivery across all channels Stay updated on industry trends, emerging platforms, and multimedia tools to optimize content strategies Qualifications: Bachelors degree in Marketing, Communications, Multimedia, or related field 5+ years of experience in content creation or multimedia production Strong leadership, mentoring, and communication skills Proficient in multimedia tools, video editing software, and digital platforms Strategic, creative, and detail-oriented